Vinay Shahani

Vinay Shahani is senior vice president, U.S. Marketing and Sales, Nissan Americas. In this role, he is responsible for all sales and marketing activities for the Nissan brand in the U.S. He also has oversight of INFINITI Americas. He was named to this position in January 2024.

Previously, Shahani was vice president, Lexus Marketing, where he led all aspects of marketing for Lexus in the U.S. including advertising, media, product marketing, digital platforms, social media, incentives, auto shows, experiential marketing, and motorsports. Prior to Lexus, Shahani was vice president, Integrated Marketing Operations at Toyota Motor North America, and before that, senior vice president and chief marketing officer for Volkswagen of America.

Earlier in his career, Shahani spent a decade at Nissan North America. After starting in a job as an engineering manager at the Smyrna Vehicle Assembly Plant in 2004, he moved to the company's marketing and sales function. From there, he held roles of increasing responsibility in sales operations; aftersales; product marketing; field sales; and marketing communications and media.

Shahani earned his bachelor's degree in mechanical engineering from the University of Michigan. He also earned both a master's degree in manufacturing systems engineering and an MBA from Stanford University.

Among many industry recognitions, Shahani was named a MediaPost "Marketer All Star" in 2022.

(Created January 2024)

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