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March 22, 2024
Box fresh: All-new 2025 Nissan Kicks unveiled at Barclays Center in Brooklyn
September 25, 2023
New 2024 Nissan Z NISMO delivers thrilling performance from $64,990
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March 14, 2024
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January 1, 1910
Nissan Heritage: 1910 - 1919
1910 - 1919 Only foreign cars from Ford and GM (General Motors) were seen on Japan's roads in the Meiji and Taisho eras. At that time, men like Yoshisuke Aikawa had zealously begun manufacturing vehicles. They are the ones who built t...
January 1, 1920
Nissan Heritage: 1920 - 1929
1925 Establishment of DAT Jidosha & Co., Ltd.: Kwaishinsha established DAT Jidosha & Co., Ltd. for the purpose of strengthening sales. 1926 Establishment of DAT Seizo Co., Ltd.: Jitsuyo Jidosha Seizo Co., Ltd. became DAT J...
January 1, 1930
Nissan Heritage: 1930 - 1939
1931 DAT Jidosha Seizo Co., Ltd. Becomes affiliated with Tobata Casting Co., Ltd.: Tobata Casting Co., Ltd., who was manufacturing the automobile parts, planned to advance to the automobile industry and received DAT Jidosha Seizo to b...
January 1, 1940
Nissan Heritage: 1940 - 1949
1940 The first knockdown (KD) units are shipped to Dowa Jidosha Kogyo in Manchuria. 1943 Construction of the Yoshiwara Plant is completed; operations begin in October. In December, World War II progresses and production of cars an...
January 1, 1950
Nissan Heritage: 1950 - 1959
1950 Nissan acquires an equity interest in Minsei Diesel Motor Co., Ltd. (now called Nissan Diesel Motor Co., Ltd.) 1952 Nissan enters into a technological cooperation agreement with Austin Motor Co., Ltd. of the United Kingdom. ...
January 1, 1960
Nissan Heritage: 1960 - 1969
Toward the end of this decade of change, Nissan has built a strong reputation in both the American and the Japanese markets. The Datsun 2000 roadster, valued both for its style and performance, becomes synonymous with early Nissan desi...
January 1, 1970
Nissan Heritage: 1970 - 1979
Annual sales in the United States pass the quarter-million mark. Nissan also establishes itself on the race-track: The BRE 510 wins the SCAA 2.5 liter Trans Am Championship in 1971, claiming Nissan's first professional racing champions...
January 1, 1980
Nissan Heritage: 1980 - 1989
In the 1980s, the Nissan brand comes into its own as the first Nissan truck is manufactured in the U.S. Not long after this milestone, Nissan introduces its Infiniti line of luxury vehicles, ending the decade with a tremendous new busi...
January 1, 1990
Nissan Heritage: 1990 - 1999
During the 1990s, Nissan demonstrates its agility while retaining the Nissan heritage and moving in new directions. More cars begin rolling the Smyrna assembly line, and quality awards are given, too. 1990 Nissan North America, Inc...
January 1, 1997
CLASS-LEADING NISSAN MAXIMA RECEIVES NEW STYLING AND EQUIPMENT FOR 1997 MODEL YEAR
Since its introduction in 1981, the Nissan Maxima has been the perennial sales leader in the upper middle import sedan segment -- a category it helped create. With the introduction of the refreshed 1997 Maxima, Nissan continues to set ...
January 2, 1997
1990 Maxima SE
The Maxima started out as a top-of-the-line Bluebird. The PU11 (first-generation model) was launched on October 17, 1984. With the first model change (J30) on October 21, 1988, however, it was recognized as an independent series.
January 1, 2000
Nissan Heritage: 2000 - 2009
Over the past decade a SHIFT_ has been made. Nissan has nearly doubled the number of models offered and nearly doubled its sales. In 10 years, the diverse lineup has grown to include Nissan's first full-sized truck, all-new hybrid tech...
November 19, 2008
NISSAN INTRODUCES ALL-NEW 2009 CUBE AND 370Z AT LOS ANGELES AUTO SHOW
LOS ANGELES (Nov. 19, 2008) – Carlos Ghosn, president and CEO, Nissan Motor Co., Ltd., today announced a new electric-vehicle partnership with the state of Oregon, in line with Nissan’s commitment to begin offering pure ele...
December 30, 2008
NISSAN ANNOUNCES PRICING ON ALL-NEW 2009 370Z COUPE AND NEW NISSAN TAGLINE
Nissan North America, Inc. (NNA) gets an early start on the new year with the announcement of pricing of the all-new 2009 Nissan 370Z Coupe and a revised marketing tagline. The new Z® goes on sale today at Nissan dealers nationwid...
June 22, 2009
Nissan GT-R and 370Z Capture Edmunds' Inside Line "2009 Readers' Most WantedSM Awards"
Two all-new Nissan sports cars, the Nissan GT-R and Nissan 370Z, have been named to “Edmunds’ Inside Line 2009 Readers’ Most WantedSM Awards” list. The GT-R and 370Z were the only double winners, taking two ...
October 15, 2009
Nissan Celebrates Four Decades of Sports Car Leadership With New, Limited Edition 370Z "40th Anniversary" Model
The 25th anniversary is silver, the 50th is gold. And the 40th? Another precious metal, or more correctly metal, rubber and glass – the Nissan Z®. Forty years ago, on October 22, 1969, the Datsun 240Z arrived ...
January 1, 2010
Nissan Heritage: 1910 - 2009
1910 - 1919 Only foreign cars from Ford and GM (General Motors) were seen on Japan's roads in the Meiji and Taisho eras. At that time, men like Yoshisuke Aikawa had zealously begun manufacturing vehicles. They are the ones who built t...
April 20, 2010
Nissan Celebrates the 40th Anniversary of the Z's First National Championship with a BRE 370Z
Forty years ago, the Datsun 240Z arrived in North America and changed the sports car landscape forever. That same year Peter Brock’s Southern California-based Brock Racing Enterprises (BRE) racing team claimed the first of its t...
May 4, 2010
Nissan and Brock Racing Enterprises Celebrate the 40th Anniversary of the Z's First National Championship at the Classic Motorsports Mitty
Forty years ago, the Datsun 240Z arrived in North America and changed the sports car landscape forever with its combination of sleek design, excellent performance and amazing value. That same year Peter Brock’s Southern Californ...
August 10, 2010
Nissan Displays Six-Pack of Significant Z Cars at Rolex Monterey Motorsports Reunion
Nissan North America, Inc. today announced that it will continue its year-long celebration of the 40th anniversary of the icon Nissan Z® with a display of historic Z® racers at the Rolex Monterey Motorsports Reunion, August 12 ...
May 13, 2011
Nissan Heritage
Almost 80 years of Nissan cars and racing vehicles are parked in a giant warehouse northwest of Yokohama, a heritage site marking the automaker's on- and off-road history. Beginning with 1933's Datsun 12 Phaeton, some 400 autos of a...
December 16, 2011
Roadmap to Destiny: Fuji & Sakura
Called “The World’s Cruelest Rally”, Australia’s Mobilgas Trial in 1958 was an early test of automotive endurance, while becoming a key crossroad in Nissan’s history. Marking a post-War return to r...
May 15, 2012
The Nissan Altima – A Look Back at Generations 1 to 4
The name "Altima" originally referred to a trim line of the Nissan Laurel mid-size car sold in Central America and the Caribbean before 1992. In 1993, Nissan discontinued the Stanza line, replacing it with the U.S.-made Altima.
August 8, 2012
The Birth of Miss Fairlady
Japan's post-war economic recovery was underway when its capital Tokyo was selected to host the 1964 Summer Olympics.
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