Nissan announced its support of two new exhibits at the Petersen Automotive Museum in Los Angeles, CA, that celebrate and explore the intersection of American and Japanese car culture.
The first part of the exhibit, titled "The Roots of Monozukuri: Creative Spirit in Japanese Automaking" illuminates key elements of Japanese design philosophy in the years preceding its climb to market dominance in the 1970s. In concert, "Fine Tuning: Japanese-American Customs" examines the rise of Japanese car customization in Japan and the United States, and how each market influenced the other to redefine car culture.