FRANKLIN, Tenn. - This week, Nissan unveiled a new Altima commercial called "Wouldn't It Be Cool?" In the spot, a 2012 Nissan Altima explodes into a constellation of parts that then devolve to a nearly cellular level. From this new material, a new 2013 Altima is formed. A couple enters the Design Center and takes the Altima on a drive. The voice over says: "Introducing the all-new Nissan Altima. It's our most innovative Altima ever. Nissan. Innovation that excites." Following are details behind the new commercial:
- Director: Carl Erik Rinsch
- Location: Most of the commercial was computer generated (CG), but what was filmed occurred in Downtown L.A.
- Actors: Ryan Porter and Heidi Johnson
- Voice Over: Robert Downey, Jr.
- First Air Date: 6/18/2012
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Issued by Nissan